What is Raw Denim?

It’s exactly what its name suggests: denim in its purest form. Raw denim, also known as dry denim, refers to denim that hasn’t gone through any pre-washing or shrinking processes in production. Completely untreated, raw denim feels stiff at first but transforms over time. Most jeans in stores today have gone through some sort of pre-washing process to soften the fabric and reduce shrinkage post-wear and wash.

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